Chapter 8. “The Farmer and The Cowman Should be Friends”: Why Most Web Design Team Arguments About Usability are a Waste of Time, and How to Avoid Them

 

One man likes to push a plough The other likes to chase a cow But that’s no reason why they can’t be friends

 
 --OKLAHOMA!, OSCAR HAMMERSTEIN II

Left To Their Own Devices, Web Development Teams Aren’t notoriously successful at making decisions about usability questions. Most teams end up spending a lot of precious time rehashing the same issues over and over.

Consider this scene:

“The Farmer and The Cowman Should be Friends”: Why Most Web Design Team Arguments About Usability are a Waste of Time, and How to Avoid Them

I usually call these endless discussions “religious debates,” because they have a lot in common with most discussions of ...

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