September 2019
Intermediate to advanced
256 pages
6h 14m
English
Products are the vehicles that deliver value to customers. Turning an initiative into an innovative product that evolves over time requires a product mindset that stresses delivering customer value in the present and adaptability for the future.
Product people encourage teams to deliver a continuous stream of value over time—a balancing act that pushes team members to make good decisions. Considering a continuous stream of value helps prioritize both current and future investments. It means that you want your product release 5 to be as effective and efficient as release 1. A product mindset needs to be adaptive and responsive, as exemplified by the use of hypothesis testing with rapid feedback described ...
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