April 2014
Intermediate to advanced
356 pages
9h 54m
English
Content preview from Eliminating Waste in Business: Run Lean, Boost Profitability
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Sales
Waste by Not Treating Sales as a Science
Nobody counts the number of ads you run; they just remember the impression you make.
—William Bernbach
There are many misconceptions about the entire sales field and sales department being an enormous source of waste. When we think of sales, many of us think of the guy in the business suit, sitting on the plane, having a drink on the way home after making maintenance calls to several customers. Perhaps the biggest misconception is that all you need to do to be a salesperson is have great people skills—that somehow this image we just portrayed is who a salesperson should be, that guy flying around ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.