October 2026
Intermediate
256 pages
10h 2m
English
Content preview from Family Business Dynamics in Unpredictable Contexts
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Chapter 2 From Tradition to Transformation: Business Model Dynamics and Family Business Resilience during Multiple Crises
Julia Riepl
Michael Kuttner
Acknowledgements: The findings presented in this article originate from a research project, supported by the EQUA Foundation and completed in March 2025. We would like to extend our sincere thanks to Thomas Rudolf Mörth and Christine Mitter for their valuable contributions as members of the project team.
Abstract
Family businesses (FBs) are equipped with a set of beliefs and practices that constitute their tradition. However, to remain competitive, they must rethink their traditional core business activities. Especially in times of crisis, when the desired long-term orientation is at risk, ...
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