Book description
Learn the secrets of successful speaking, communicating and presenting
Do you get nervous when presenting at work? Do you want to showcase your knowledge, influence people and accelerate your career? How to Present reveals the winning formulas that ensure you are a confident, clear and influential presenter every time.
Presentation skills expert Michelle Bowden shares her internationally proven system for exceptional presenting, starting with analysis (plan what you would like to achieve), then design (put your presentation together) and delivery (communicate your message for results). This second edition is fully updated with all new strategies for presenting in online and hybrid sessions. Presenting online can be effective and engaging—you just need to know what to do, and then do it!
How to Present will help you:
- maximise your impact in meetings, conferences and conversations
- manage your nerves so you feel calm and confident
- engage your audience and master the art of persuasion
- structure your message cleverly and with deliver with authority
- command attention and achieve your goals
Whether you're speaking to one person or thousands, live or online, this is the essential guide to becoming an outstanding presenter who is memorable for all the right reasons!
Table of contents
- COVER
- TITLE PAGE
- COPYRIGHT
- DEDICATION
- FOREWORD
- ABOUT THE AUTHOR
- THANK YOU!
- INTRODUCTION: WELCOME TO THIS BOOK
- CHAPTER 1: Persuasive presenting at a glance
- Phase 1: Analysis: Be clear on your goals
-
Phase 2: Design: Write your presentation
- CHAPTER 3: Structure your message
- CHAPTER 4: Design your presentation
-
CHAPTER 5: Script your presentation
- Step 0: Hook your audience's attention
- Step 1: Build rapport with your audience
- Step 2: Assert your perspective using a leading statement
- Step 3: Motivate your audience to pay attention
- Step 4: Proactively manage audience objections
- Step 5: Control and relax your audience
- Step 6: Deliver the facts, figures and data
- Step 7: Explain the steps for implementing your ideas
- Step 8: Provide any other information
- Step 9: Summarise your three key points
- Step 10: Call your audience to action
- Step 11: Manage questions and answers
- Step 12: Highlight negative and positive consequences
- Step 13: Close with a sizzle!
- CHAPTER 6: Finalising your Persuasion Blueprint
- CHAPTER 7: Watch your language!
- CHAPTER 8: The art of storytelling
-
Phase 3: Delivery: Captivate your audience
- CHAPTER 9: Warm up your mind
- CHAPTER 10: Warm up your body and voice
- CHAPTER 11: Managing your nerves
- CHAPTER 12: Speak with confidence
- CHAPTER 13: Congruent body language
- CHAPTER 14: Engage and entertain
- CHAPTER 15: Dealing with difficult people
- CHAPTER 16: Using visual aids
- CHAPTER 17: Setting up the room for live presentations
- CHAPTER 18: Getting positive feedback
- CHAPTER 19: Delivering your message virtually
- CHAPTER 20: Engaging online audiences
- AND NOW IT'S UP TO YOU
- APPENDIX: PRESENTER CHECKLIST
- INDEX
- END USER LICENSE AGREEMENT
Product information
- Title: How to Present, 2nd Edition
- Author(s):
- Release date: October 2022
- Publisher(s): Wiley
- ISBN: 9781119912354
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