INTRODUCTIONWELCOME TO THIS BOOK
Have you ever wondered why some people seem to fast-track it to senior levels in business, even when there are other more experienced or expert candidates? Or have you noticed that when it comes to the best jobs, some people seem to have it all?
How come in meetings, a select few have the ability to say exactly what they mean with such confidence, clarity and influence, even when they are under pressure? How do they do that? Do they have some sort of magic or secret?
No doubt you've experienced the opposite, too. Have you ever sat in a business meeting — either online or in person — where it seemed the person talking was just raving on and on about nothing very interesting? Did it seem to you that they might as well have been saying ‘blah, blah, blah'? Did you wish you were somewhere else?
Or what about your own skills? Have you ever run a meeting where you could see the people in your audience glazing over or switching their cameras off as you were talking, making you feel frustrated or inadequate? And did you wish you were somewhere else then too?
The more successful executives and senior people I meet, the more I realise that, regardless of their intelligence and business acumen, these successful people know how to present their ideas in an influential, compelling way. They know how to showcase their professional expertise. They know how to structure their thoughts and connect with people, and they say what they want to say in a way that ...
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