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How You Play the Game
book

How You Play the Game

by Jerry Colangelo, Len Sherman
April 1999
Beginner
288 pages
6h 29m
English
AMACOM
Content preview from How You Play the Game

Images

Contents

Foreword by David Stern

Foreword by Allan H. (Bud) Selig

Acknowledgments

Prologue

1.   Back to the Beginning

2.   The Birth of the Bulls

3.   From Chicago to Phoenix

4.   Synergy and the Sports Business

5.   Character and Characters

6.   Thinking Baseball

7.   Protecting Your Investment

8.   The Stadium

9.   Basketball Faces New Challenges

10.   Community Service

Epilogue

Index

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Publisher Resources

ISBN: 9780814437094