March 2025
Intermediate to advanced
324 pages
11h 35m
Spanish
Content preview from Ingeniería de plataformas
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Capítulo 10. Gestión de las relaciones con las partes interesadas
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Alice creyó ver esta vez una salida a la dificultad. "¡Si me dices en qué idioma se dice 'fiddle-de-dee', te diré en francés!", exclamó triunfante.
Pero la Reina Roja se puso rígida y dijo: "Las reinas nunca hacen tratos".
"Ojalá Queens nunca hiciera preguntas", pensó Alice.
Lewis Carroll, A través del espejo y lo que Alicia encontró allí, capítulo 9
En el Capítulo 5 hablamos de las diferencias entre la gestión de las partes interesadas y la gestión de productos. La gestión de productos consiste en crear las cosas adecuadas para tus clientes; la gestión de las partes interesadas consiste en convencer a sus líderes de que has tomado las decisiones correctas. A veces no importa lo bien que estés ofreciendo una plataforma sólida como una roca y centrada en el cliente: si las partes interesadas clave no creen en tus inversiones, no tendrás éxito. Cuando las partes interesadas no te apoyan, un compañero carismático con una visión convincente puede desangrar una valiosa inversión sobre la base de una buena idea y un poco de ejecución, incluso cuando sabes que la nueva plataforma no puede acercarse a proporcionar todas las funciones de tu oferta actual.
La dolorosa verdad de crear plataformas internas es que la lentitud en la entrega y el vínculo indirecto con el valor empresarial hacen que las partes ...
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