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It Starts With Passion: Do What You Love and Love What You Do by Keith Abraham

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The power of an emotional connection is amplified when you combine it with a mental connection and then with a physical connection. When true goal alignment is formed you no longer simply set goals; you create goals that are true to you, connected to you and aligned to you. The challenge for some people is that they know what they want but not why they want it, or they know what but they don’t know how to achieve it, or they know what and how without understanding why.

In reality, the what is what we go for when we are discovering our why, and unfortunately most people get stuck at the what. Think about those questions people asked you at school: What are you going to do when you leave school? Think about at your work: What is your target for this month? We are all so focused on what that we never explore the why, and yet the why is where the reason, the emotion, the purpose and passion live. It is the source of our energy, our desire, our drive and our determination.

Achieving goals is more than just taking action. First you need a plan of action; otherwise it is like driving somewhere without knowing your final destination or the milestones along the way. Then, as we learned in an earlier chapter, having a plan and taking action without knowing how you want to feel is like driving the car without a destination in mind and not knowing why you are on the road in the first place. ...

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