Chapter 8. Fully flexible supply chains: Where nothing is impossible

With new-breed companies leading the pack in winning difficult customers in fast-moving environments, we all thought the ultimate had been achieved. Agility to match the unpredictability! But there’s always a new Himalaya to conquer when we are tackling the supply chain, and today it’s the emerging phenomenon of ‘emergency supply chains’. Increasingly, organizations are finding themselves at the centre of unforeseen, unplannable events – emergencies, breakdowns and other critical events that threaten their global supply chains. We thought we had it all figured out when we mastered the logistics systems, making it lean and mean and delivered straight to the customer. But such ...

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