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Logo Design Love: A Guide to Creating Iconic Brand Marks, 3rd Edition
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Logo Design Love: A Guide to Creating Iconic Brand Marks, 3rd Edition

by David Airey
March 2026
Beginner to intermediate
225 pages
5h 2m
English
New Riders
Content preview from Logo Design Love: A Guide to Creating Iconic Brand Marks, 3rd Edition

Chapter nine

Staying motivated

Motivation matters more than inspiration. Even the most talented designers experience lulls in energy. What sustains a career is not sudden bursts of inspiration, but moving forward with will, desire, and persistence. Milton Glaser put it best by saying, “Talent without these things vanishes and even modest talent with those characteristics grows.”1

1. Sara Barnes, “20 Memorable Quotes by the Late Milton Glaser to Inspire the Designer in You,” My Modern Met, www.mymodernmet.com/milton-glaser-quotes.

Paula Scher echoed this, reminding us that progress comes from movement, not inertia. “To move forward and not become reactionary, you have to take risks. Otherwise, you will stand still,” she explained. “Not doing ...

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Publisher Resources

ISBN: 9780135476727