14Advances in E-commerce Through the Integration of Distributed Computing Approaches

Venkateswararao Podile1, K. Suresh Kumar2, Luigi P.L. Cavaliere3, Sri R.R. Annapureddy4, Katakam V. Siva Praneeth4, Kanamarlapudi P.S. Sabareesh4, and Devati B. Sambasiva Rao4

1K. L. Business School, Koneru Lakshmaiah Education Foundation, Vaddeswaram, Andhra Pradesh, India

2MBA Department, Panimalar Engineering College, Chennai, Tamil Nadu, India

3Department of Economics, University of Foggia, Foggia, Italy

4Koneru Lakshmaiah Education Foundation, Vaddeswaram, Andhra Pradesh, India

14.1 Introduction

Electronic commerce, or E-commerce, has become an integral part of modern business operations in recent years. With the rise of the Internet, online shopping has grown exponentially, allowing businesses to reach customers globally, around the clock. However, the success of e-commerce also depends on the ability of businesses to provide efficient, secure, and seamless transactions to their customers. One of the challenges faced by businesses in e-commerce is the need for scalable and reliable computing infrastructure. As the volume of online transactions increases, so does the demand for computing resources to handle the increased workload. Traditional computing approaches often struggle to meet these demands, resulting in slower transaction times, system downtime, and other issues that can negatively impact customer experience. To address these challenges, businesses are increasingly turning to ...

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