December 2021
Beginner to intermediate
1168 pages
30h 17m
English
book
Microsoft Excel Data Analysis and Business Modeling (Office 2021 and Microsoft 365), 7th Edition
by Wayne Winston
Content preview from Microsoft Excel Data Analysis and Business Modeling (Office 2021 and Microsoft 365), 7th Edition
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Chapter 90
Pricing products by using tie-ins
Question answered in this chapter:
How does the fact that customers buy razor blades as well as razors affect the profit-maximizing price of razors?
Certain consumer-product purchases frequently result in the purchase of related products, or tie-ins. The following table shows some examples:
Original purchase |
Tie-in product |
|---|---|
Razor |
Razor blades |
Men’s suit |
Shirt and/or tie |
Personal computer |
Software training manual |
Video game console |
Video game |
Using the techniques described in Chapter 89, “Estimating a demand curve,” it’s easy to determine a demand curve for the product that’s originally purchased. You can then use Microsoft Excel Solver to determine the original product price that ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.