Book description
Learn how to use Microsoft Office Live and take your business online! In this tutorial, well-known author and columnist Katherine Murray gives you an insider s look at the features and capabilities of Microsoft Office Live offerings: Office Live Basics, Office Live Collaboration, and Office Live Essentials. Small businesses with fewer than 10 employees finally have the online capabilities they need to more easily and more affordably establish an online presence, automate key business tasks, and collaborate. With this practical tutorial, you ll discover how to create, manage, and track statistics for your business Web site; manage and store critical business information; and improve business processes. You ll even learn how to stay in touch from synching up with Office Live Mail, to using on-demand business applications to collaborate and accomplish tasks from anywhere in the world with Internet access. Part inspiration and part how-to, this guide offers real-world techniques you can use to hit the ground running with Microsoft Office Live!
Offers an expert overview and exclusive insights from a
well-known author, with input from the Microsoft Office Live
product group
Includes practical tutorials, case studies, and real-world
techniques for managing your small business
Helps you choose the offerings that are right for your
business
Shows you how to take your business online create and manage a Web site, market your site, and track site statistics
Table of contents
-
Microsoft® Office Live Small Business: Take Your Business Online!
- SPECIAL OFFER: Upgrade this ebook with O’Reilly
- Introduction
- 1. Your Small Business on the Web
-
2. Introducing Microsoft Office Live Small Business
- Your Web Site, Your Way
- Stay in Touch with Office Live Mail
- Get Organized Online with Calendars and Contacts
- Sell Products on Your Site
- Advertise Online with Search Marketing
- Create E-Mail Marketing Campaigns
- Know Your Web Traffic
- Manage Your Business Data
- Cultivate Your Client Relationships
- Your Account, Your Way
- What’s Next
-
3. Getting Started with Microsoft Office Live Small Business
- System Requirements for Office Live
- Creating Your Office Live Small Business Account
- A Look Around the Office Live Small Business Window
- Introducing Office Live Small Business Services
- Setting Up Your Web Site Account
- Working with Domains
- Creating E-Mail Accounts
- Working with Account Settings
- Where to Go for Help
- What’s Next
-
4. Designing Your Site
- Introducing the Web Tools
- Choosing a Theme and a Header Style
- Working with Colors and Fonts
- Setting Page Headers and Footers
- Adding Text to Your Site
- Formatting and Editing Text
- Uploading Your Images
- Adding Hyperlinks
- Adding a Logo to Your Site
- Adding Pages
- Selecting a Navigation Style
- Adding Keyword and Description Metatags
- Previewing Your Site
- Organizing Site Resources
- What’s Next
- 5. Taking Your Site to the Next Level
- 6. Tracking Your Web Statistics
- 7. Staying in Sync with Microsoft Office Live Small Business Mail
- 8. Selling Products Online
- 9. Promoting Your Business
- 10. Working with Business Applications
- 11. Working with Microsoft Office Live Workspace
- 12. Using the Resource Center
- A. About the Author
- Index
- SPECIAL OFFER: Upgrade this ebook with O’Reilly
Product information
- Title: Microsoft® Office Live Small Business: Take Your Business Online
- Author(s):
- Release date: May 2008
- Publisher(s): Microsoft Press
- ISBN: 9780735623712
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