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Mind Mapping For Dummies by Tony Buzan, Florian Rustler

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Creativity yields results

An important premise of the above model is that creativity yields a result called a ‘product’ in the model. This result can be a painting, a theory or a new electrical device. However different these products may appear they represent a concrete result. Hence, creativity is more than just developing original ideas. If ideas aren’t used for something then they’re worthless.

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