CHAPTER 18Asian Beachheads

DOW JONES BEGAN its evolution into a global publishing company in 1966 and 1967. Thus began not only a journalistic and business expansion, but also the introduction of my colleagues and me to cross-cultural adventures more exotic, sometimes bizarre, than those I experienced in the days when I lived and traveled through Europe.

As European and Asian markets grew and began to beckon American exporters and investors as never before and foreign traders and investors became more active in the United States, it became clear that the past’s narrow definition of domestic news would no longer suffice. As our economy became more intertwined with the global economy, it didn’t take a visionary to realize that we needed to expand ...

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