P. 8. What Are You Paid to Do?: In Ferdinand Fournies’s book Coaching for Improved Work Performance, Fournies presents a simple and effective approach to help managers shape the behavior of their employees. Ferdinand Fournies, Coaching for Improved Work Performance, revised edition, New York: McGraw-Hill, 2000.


P. 12. Plugging the parking meter: Leonard Bickman, “The Social Power of a Uniform,” Journal of Applied Psychology, vol. 4, 1974, pp. 47–61.

P. 13. Milgram’s shock experiment: Stanley Milgram, Obedience to Authority, New York: Harper & Row, 1974.

P. 17. Your words carry weight: Maggie Rauch, “Cash and Praise a Powerful Combo,” Incentive magazine, June 1, 2003: ...

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