RULE 83
Never lose your temper
I don’t care how annoying Mo in marketing can be, or how riled you get when Rosa from R & D takes the mickey, or how high your blood pressure rises when accounts cock it up yet again – you will not ever, under any circumstances, lose your rag. That’s it. There are no exceptions. No small breaches. No thin end of any wedges. You will not lose your temper.
Not unless, of course, it is entirely staged, for effect. Then you are allowed to do it. But you have to be very careful that you have chosen the right moment, the right occasion and the right person for an audience.
But if it ain’t staged then you don’t do it. And I don’t care how angry they make you or how annoying they can be or how justified you think you are. ...
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