May 2024
Intermediate to advanced
464 pages
14h
English
Overview
Learn how to leverage Salesforce's Customer 360 platform to deliver cohesive and scalable business-to-consumer solutions. This book guides you through the integration and implementation of Salesforce tools, helping you build effective customer engagement strategies and succeed as a Salesforce B2C Solution Architect.
What this Book will help me do
- Understand the components and capabilities of Salesforce Customer 360 products and effectively integrate them into cohesive solutions.
- Master the planning and implementation of B2C solution architectures to enhance business outcomes.
- Specialize in creating unified customer experiences through proper data modeling and system integration.
- Prepare comprehensively for the Salesforce B2C Solution Architect certification with real-world scenarios.
- Adopt best practices for designing and deploying scalable and maintainable B2C Salesforce architectures.
Author(s)
Mike King and Melissa Murphy bring a wealth of experience in Salesforce architecture and implementation. With years of practical expertise in guiding businesses through digital transformation, they share actionable insights and best practices. Their goal is to empower professionals to excel with Salesforce while crafting effective and scalable solutions.
Who is it for?
This book is ideal for professionals who work in architect-level roles, including Salesforce technical architects and CTO teams. It suits those with a good foundation in B2C customer systems, APIs, and data integration who are looking to deepen their Salesforce proficiency. If you're aiming to excel in creating impactful customer solutions and enhancing your understanding of Salesforce B2C capabilities, this book is for you.
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