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Strategic Management,1/e
book

Strategic Management,1/e

by Dr. Jacob Thomas
May 2015
Beginner
848 pages
28h 40m
English
Pearson Education India
Content preview from Strategic Management,1/e

4 Mission, Vision, Strategic Objectives, and Business Model

‘Long range planning does not deal with future decisions, but with the future of present decisions’

—Peter Drucker

LEARNING OBJECTIVES
  • Understand how strategic planning process is started, using insight and imagination, based on the inputs obtained from the internal and external analysis
  • Develop capabilities to craft vision, mission, and strategic objectives for any firm
  • Experience to use tools such as Delphi technique and Time series analysis
  • Skills to develop a business model and strategy road map
  • Familiarize with different concepts for gaining insights for setting the direction of the firm through the strategic management process.
IDEAS AT WORK 4.1
Strategy Show: Mundra Port ...
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Publisher Resources

ISBN: 9789352861224