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Strategic Management,1/e
book

Strategic Management,1/e

by Dr. Jacob Thomas
May 2015
Beginner
848 pages
28h 40m
English
Pearson Education India
Content preview from Strategic Management,1/e

6 Corporate Level Strategies

You can’t do today’s job with yesterday’s methods and still be in business tomorrow

—Alfred Chandler

LEARNING OBJECTIVES
  • Identify different strategies adopted by organizations at headquarter-level contrasted with business-level strategies
  • Learn different types of strategies adopted by firms with different ambitions and requirements
  • Familiarize with the tools used in corporate analysis and resource allocation among different businesses of a firm
  • Understand the issues of diversification and how firms maintain focus and identify with inorganic growth trajectories
  • Identify the rationale of the firms in strategic decisions of make, buy, ally, swap, or network
  • Understand the relevance or irrelevance of core competencies, ...
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Publisher Resources

ISBN: 9789352861224