May 2015
Beginner
848 pages
28h 40m
English
Content preview from Strategic Management,1/e
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6 Corporate Level Strategies
You can’t do today’s job with yesterday’s methods and still be in business tomorrow
—Alfred Chandler
LEARNING OBJECTIVES
- Identify different strategies adopted by organizations at headquarter-level contrasted with business-level strategies
- Learn different types of strategies adopted by firms with different ambitions and requirements
- Familiarize with the tools used in corporate analysis and resource allocation among different businesses of a firm
- Understand the issues of diversification and how firms maintain focus and identify with inorganic growth trajectories
- Identify the rationale of the firms in strategic decisions of make, buy, ally, swap, or network
- Understand the relevance or irrelevance of core competencies, ...