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Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS
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Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS

by Nielsen Norman Group
February 2010
Intermediate to advanced
210 pages
5h 41m
English
New Riders
Content preview from Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS

Chapter . Deciding Which Delivery Method to Use

When considering whether to utilize RSS, social networks, or both, companies and organizations should consider the ways people typically use these tools, as well as users’ expectations on the types and frequency of messages sent through them. The following tables highlight the differences and similarities between how people use the two delivery methods as well as what users expect from each.

Usage & Behavior

 

Social Networks

RSS

Reason for use

Most people joined and used social networks to connect with people. Receiving messages from companies and organizations was a side benefit.

People utilized RSS to receive news and updates from companies and organizations, not from people.

Frequency of access

People ...

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Publisher Resources

ISBN: 9780132107501