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Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS
book

Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS

by Nielsen Norman Group
February 2010
Intermediate to advanced content levelIntermediate to advanced
210 pages
5h 41m
English
New Riders
Content preview from Streams, Walls, and Feeds: 109 Design Guidelines for Improving Notifications, Messages, and Alerts Sent Through Social Networks and RSS

Chapter . Subjective Satisfaction: Message Ratings

In our second study, after users read and reviewed a message from a company or organization, we asked them to rate various attributes of the message on a scale of 1 to 7, with 7 being the highest rating.

In our study, we asked:

  • How useful was this message?

  • How informative was this message?

  • How well-written was this message?

  • How trustworthy is the company that sent this message?

  • Overall, how valuable was this message?

Overall, we collected ratings for 292 messages sent from over 93 different companies and organizations through social networks and RSS feeds. As the chart below shows, trust and writing received the highest average ratings, and information, usefulness, and overall value received the lowest ...

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Publisher Resources

ISBN: 9780132107501