January 2011
Beginner
208 pages
7h 43m
English
Content preview from The Art of Music Publishing
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The role of the music publisher |
4 |
Sheet music used to be the primary source of income for composers, before the invention of the phonograph, and publishers were in the driving seat.
The introduction of radio and television brought with it a growing power base. Record labels realized the exposure this could bring to their artists. Of course, publishers were fast to realize the dawn of an international marketplace. In the days of Tin Pan Alley, music publishers supplied hit after hit to the industry. Great songs were often being recorded by several artists at the same time. Global marketing strategies didn’t really exist for artists at this time, their local territory being big enough for any record company to break, but that was ...
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