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Contemplating a Moonshot? Ask Yourself These Three Questions: Why This? Why Now? Why Me?

NAVEEN JAIN WITH JOHN SCHROETER

IF WE’RE GOING TO CREATE A SUCCESSFUL next-generation architecture of business, we first have to break with the mindset that produced the one we’re replacing. That is, we’re going to need a new model for how we think and operate in a world that has fundamentally changed and is no longer responsive to “the way we’ve always done it.” The good news is that this is a good thing. Difficult, but good. Let us offer an illustration—one that many here might find to be counterintuitive, if not a little uncomfortable, given our conditioning ...

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