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The Business of Building a Better World
book

The Business of Building a Better World

by David Cooperrider, Audrey Selian, Jesper Brodin, Halla Tómasdóttir
November 2021
Intermediate to advanced
232 pages
6h 35m
English
Berrett-Koehler Publishers
Content preview from The Business of Building a Better World

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The Role of Consciousness in Accelerating Business as an Agent of World Benefit

CHRIS LASZLO AND IGNACIO PAVEZ

THE SEARCH FOR A NEW THEORY of business is driven by a deep misalignment between today’s purpose of economic organizing and what society needs to flourish. The reason why businesses exist can no longer be to maximize profits while only reducing their ecological footprint and minimizing social harm. Such an antiquated notion of corporate social responsibility—prevalent in the latter half of the twentieth century—is leading businesses to contribute, at the aggregate level, to a worsening of many of the social and environmental problems ...

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Publisher Resources

ISBN: 9781523093663