ACKNOWLEDGMENTS
When I was 15 years old, I created a list of life goals. I had, among those goals, “to be published.” I do not recall writing that, nor for many years did I ever imagine I would write a book, but here I am. As for everyone who finishes such an endeavor, there are so many who were critical to the journey.
I would like to start by thanking Marni Seneker, my book coach. Without her support, her encouragement, her motivation, and, more importantly, her sincere caring and her deep probing into what I was trying to say, it would never have been. Marni has become, not surprisingly, a dear friend—I cannot thank her enough. Then to Debbie Lovich, BCG colleague and friend, who constantly told me, “Joe, you have to write a book! You need ...
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