It contains values such as honesty, decency and respect to social norms. It implies being honest, upright and respectful.
Simply said, this is about combining how to be a professional who tries to earn his money with how to be at the same time an honest and decent human fellow. It also means trying to fulfill the expectations the stakeholders (customers, employees, partners, shareholders and society) have towards and from the company or the businessman. As for the Auditing practice, it means that the auditor must be prepared to lose the customer if the latter acts out of acceptable behavior standards or fails to correct his actions when these have been identified and denounced.
This principle applies in all spheres.
The expression ...