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The Like Economy: How Businesses Make Money With Facebook
book

The Like Economy: How Businesses Make Money With Facebook

by Brian Carter
November 2011
Beginner
300 pages
7h 19m
English
Que
Content preview from The Like Economy: How Businesses Make Money With Facebook

Footnotes

Chapter 1

1. http://www.chompon.com/chompon_social_action_value.pdf

2. http://blog.getsatisfaction.com/2011/06/29/what-makes-people-follow-brands/?view=socialstudies

3. http://www.allfacebook.com/infographic-why-we-follow-brands-on-facebook-2011-07

4. The number that’s widely quoted is 3,000 marketing messages per day. It’s often attributed to SymphonyIRI, but that number is not on their public website. It seems believable that the real number could be from a few hundred to several thousand, depending on how much time you spend surfing advertising-laden websites, how many hours you watch TV, how many subway train ads you see, and so on.

5. http://www.ebri.org/pdf/notespdf/EBRI_Notes_12-Dec10.Tenure-CEHCS.pdf

6. http://blogs.wsj.com/economics/2010/08/31/amid-downturn-divorce-and-infidelity-decrease/?mod=e2tw ...

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Publisher Resources

ISBN: 9780132894999Purchase book