January 1999
Intermediate to advanced
283 pages
2h 54m
English
Content preview from The Manager's Pocket Guide to Strategic and Business Planning
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Everyone understands that rapid and tumultuous change is about the only thing we can predict for the new millennium. Perhaps at no other time have the prospects seemed so dazzling, nor the possible pitfalls so numerous and deep.
In the Industrial Age, public and private enterprises built their futures by incrementally expanding technologies, assumptions, and day-to-day operations. In today’s global Information Age, building on the present is not enough, by a long shot.
Worldwide markets and the instant global communications of the Internet and 24-hour cable news broadcasts are multiplying the opportunities available to every entrepreneur, not to mention consumers and employees. Today, organizations must keep pace with changes ...
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