Index

A24 20, 53

ABC 21, 25, 62, 138

Above the Law 51

above-the-line deals 28, 382

above-the-line talent 15, 35, 52, 84, 134

Abramowitz, Richard 54

Abrams, JJ 346, 351

Academy Awards 137

accountants/accounting 284, 285; advisors 251, 285, 286, 287288; studio 4647

activity projection 249250; website resource for 5

actors 6, 37, 39, 8788, 230, 244, 267, 270, 330; producer relationships with 232, 233; rankings of 316; and scheduling/exclusivity 236238

ADR (alternative dispute resolution) 225226, 382

advertising 15, 2526, 34, 87, 103, 136, 247, 338; agencies 17, 284, 287, 289; and audience mash-ups/re-edits 26; audience-profiled 34; cost of 59, 106; and major studios 4849, 51; and reach/frequency performance 23, see also brand/branding; ...

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