October 2024
Beginner to intermediate
352 pages
7h 13m
English
Content preview from The Ultimate Guide to Responsible Franchising
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Acknowledgments
I want to acknowledge all the good folks at Wiley who brought this work to life. In particular, I would like to thank Zachary Schisgal and Amanda Pyne (who reached out to me with the book idea), Sangeetha Suresh (managing editor), and editor Kezia Endsley, who edited my words to make me sound all kinds of smart.
I would like to acknowledge all my clients, past and present, who allowed me to study their brands and ways of doing business to help me create clarity about what does and doesn’t work for franchisors, franchisees, franchise candidates, and the brand as a whole.
I want to acknowledge all franchising professionals who take an emotionally invested stand for the financial success and well-being of the franchisees they are responsible for. I hope this work can provide you with a detailed guide to assist you in cultivating a corporate culture that acknowledges, honors, and celebrates the investment, risk, and everyday efforts of individual franchisees.
My sincere hope is that this book clearly articulates the thoughts and beliefs of all franchising stakeholders who take a positive stand for responsible and ethical franchising.
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.