The Ultimate Guide to Responsible Franchising

 

 

 

I would like to dedicate this book to my family and friends:

• My wife, Tara (Merchant) Mathews, whom I met through franchising.
• My sons, Michael and Casey Mathews, and my daughter, Taylor (Mathews) Hernandez, and her husband, Obed Hernandez, who are both career franchising professionals. A franchise candidate whom my daughter was recruiting for a franchisor once asked her if she knew a certain franchising book. Grimacing, she said, “The author is my dad.” I got to be “the cool dad” for one day. By publishing this work, I hope to have a few more “cool dad” experiences.
• My grandchild, Margaret, whom I hope will be the third generation of Mathewses who found franchising and entrepreneurship to be their calling.
• My brothers, Paul, Ken, Jamie, and Danny, who all rose above their circumstances and made a difference with their lives and careers.
• My best friends, Paul Rawlinitis, Paul Moore, Ki Chon, Mark McGuire, Charlie Rogoff, and Kwok Wong, who befriended me in college and stayed loyal friends my entire life.
• And finally, my parents, Jim and Carol Mathews. My mom always thought I should have worked for the phone company because they have great benefits. But they let me be me and figure it out on my own. This book is the latest chapter in my never-ending process of figuring it out.

Most importantly, I dedicate this book to you all. I had you in mind every time I sat at my computer. Helping people like you find a satisfying and profitable business has brought me joy and a sense ...