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Typography, Referenced
book

Typography, Referenced

by Jason Tselentis, Allan Haley, Richard Poulin, Tony Seddon, Gerry Leonidas, Ina Saltz, Kathryn Henderson, Tyler Alterman
February 2012
Intermediate to advanced
400 pages
14h 34m
English
Rockport Publishers
Content preview from Typography, Referenced
Job:03171 Title:Typography Referenced (Rockport)
Page: 222
206-233 03171.indd 222 9/23/11 5:24 PM
Text
Job:03171 Title:Typography Referenced (Rockport)
Page: 222
222
Typography, Referenced
T
ypographic hierarchy refers to the level of impor-
tance expressed by a piece of text in its environment,
whether print-based or on screen. A variety of
factors may indicate hierarchy: letterform size,
letterform weight, letterform design characteristics, text
color, text contrast () with the background, text position
and orientation on the page or screen, and general mass.
These factors exist in relation to each other and also in rela-
tion to images, margin sp ...
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Publisher Resources

ISBN: 9781592537020