January 2010
Beginner
480 pages
15h 36m
Portuguese (Portugal, Brazil)
Content preview from USE A CABEÇA! ANÁLISE DE DADOS
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52 Capítulo 2
divida as decisões
Dê uma olhada nos dados da página anterior, que foi divido em grupos.
Como é a comparação do valor percebido pelo café entre todos os grupos?
A gerente do SoHo estava certa ao armar que os clientes de lá estavam felizes
com o valor do café do Starbuzz?
Quanta diferença existe entre a pontuação média do subgrupo “lojas
do Mid Atlantic” e a pontuação média de todas as outras lojas?
Todas as pontuações variam dentro de uma faixa limitada, exceto
pelo valor de percepção. O valor de percepção despenca na região
do Mid-Atlantic quando comparado com a média de todas as outras
regiões!
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