Why Motivating People Doesn't Work . . . and What Does

2.What Motivates People: The Real Story

Have you ever thought about why you get out of bed in the morning (and stay up)? Why do you jump up enthusiastically on some mornings and drag yourself out of bed on others?

Have you ever wondered what it takes to walk away from the five-hundred-calorie muffin instead of caving in to the temptation?

Have you ever considered how your angry, defensive, or self-righteous energy differs from your loving, compassionate, and joyful energy?

Answers to these questions can be found in the compelling evidence that human beings have an innate tendency and desire to thrive. We want to grow, develop, and be fully functioning. Of course, the science is just catching up to what creative and thoughtful people have understood ...