August 2008
Beginner
288 pages
6h 10m
English
Content preview from YouTube® for Business: Online Video Marketing for Any Business
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3Tips for Producing More Effective YouTube Videos
So, you’ve decided to make YouTube part of your company’s marketing mix and you’ve even decided what type of video to produce. How do you go about making a must-see video, one that draws viewers and generates sales for your business?
There’s no one-size-fits-all approach to producing effective YouTube videos, but I can impart lots of tips that can guide you in the right direction. Read on to learn how to make better-looking, better-performing YouTube videos—and drive customers to your accompanying website.
Tips for Creating Better-Looking Videos
When shooting a video for YouTube, it’s important to get the file format and technical details right. It’s also important to get the visual details ...
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