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Digital Marketing with Drupal
book

Digital Marketing with Drupal

by José Fernandes
March 2022
Intermediate to advanced
316 pages
6h 8m
English
Packt Publishing

Overview

With "Digital Marketing with Drupal," you'll unlock the full potential of Drupal as a digital marketing platform. This book covers essential digital marketing concepts like SEO, CRM, and marketing automation, and explains how to set up and utilize these practices on a Drupal-powered website. You'll learn how to engage your audience effectively, boost web traffic, and efficiently manage marketing tasks.

What this Book will help me do

  • Understand and implement essential digital marketing techniques with Drupal.
  • Develop a comprehensive digital marketing strategy tailored to your business needs.
  • Leverage Drupal features to manage daily marketing operations efficiently.
  • Use integrated tools and modules to enhance customer engagement and traffic.
  • Plan, manage, and analyze successful digital campaigns on a Drupal website.

Author(s)

José Fernandes is an experienced developer and marketing professional with a strong background in Drupal. With years of expertise in building digital experiences, José combines technical proficiency with a deep understanding of marketing strategies. His practical approach and clear explanations make this book accessible and highly informative.

Who is it for?

This book is for individuals already familiar with Drupal and general marketing concepts, such as site administrators or digital marketers. It is ideal for professionals managing marketing efforts on Drupal-based websites or e-commerce stores. If you are a digital marketing enthusiast eager to leverage Drupal's capabilities to boost your website's audience, this book is for you.

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Publisher Resources

ISBN: 9781801071895