Book descriptionAcademic and professional publishing represents a diverse communications industry rooted in the scholarly ecosystem, peer review, and added value products and services. Publishers in this field play a critical and trusted role, registering, certifying, disseminating and preserving knowledge across scientific, technical and medical (STM), humanities and social science disciplines. Academic and Professional Publishing draws together expert publishing professionals, to provide comprehensive insight into the key developments in the industry and the innovative and multi-disciplinary approaches being applied to meet novel challenges.
This book consists of 20 chapters covering what publishers do, how they work to add value and what the future may bring. Topics include: peer-review; the scholarly ecosystem; the digital revolution; publishing and communication strategies; business models and finances; editorial and production workflows; electronic publishing standards; citation and bibliometrics; user experience; sales, licensing and marketing; the evolving role of libraries; ethics and integrity; legal and copyright aspects; relationship management; the future of journal publishing; the impact of external forces; career development; and trust in academic and professional publishing.
This book presents a comprehensive review of the integrated approach publishers take to support and improve communications within academic and professional publishing.
- Brings together expert publishing professionals to provide an authoritative insight into industry developments
- Details the challenges publishers face and the leading-edge processes and procedures used to meet them
- Discusses the range of new communication channels and business models that suit the wide variety of subject areas publishers work in
Table of contents
- Cover image
- Title page
- Table of Contents
- List of figures and tables
- About the authors
- Chapter 1: Introduction: overview of academic and professional publishing
- Chapter 2: Peer review in a rapidly evolving publishing landscape
- Chapter 3: The scholarly ecosystem
- Chapter 4: The digital revolution
- Chapter 5: Publishing and communication strategies
Chapter 6: Development of journal publishing business models and finances
- Business models for scholarly journals
- Bundling and multi-journal packages
- Pay-per-view purchase and rental
- Digital archives and back files
- Hybrid open access
- Author self-archiving and institutional/subject repositories
- Cost management
- Financial management and performance
- Profit and loss (P&L) statement
- Balance sheet
- Cash flow
- Journals as a portfolio
- Conclusion and outlook
- Chapter 7: Development of book publishing business models and finances
- Chapter 8: Editorial and production workflows
- Chapter 9: Electronic publishing standards
- Chapter 10: Citation, bibliometrics and quality: assessing impact and usage
- Chapter 11: Relating content to the user
- Chapter 12: Sales, licensing and marketing
- Chapter 13: The evolving role of libraries in the scholarly ecosystem
Chapter 14: Publishing ethics and integrity
- Introduction: why should publishers be concerned about ethics?
- What can go wrong if scholarly publishing is unethical?
- What can publishers do to prevent, detect and respond to research and publication misconduct?
- How should editors and publishers respond to allegations or suspicions of fraud and misconduct?
- What role should publishers play in setting journal policies?
- The relationship between publishers and journal editors
- Why being ethical makes commercial sense
- Conclusions and outlook
- Sources of further information
- Chapter 15: Legal aspects and copyright
- Chapter 16: Relationship management
Chapter 17: Does journal publishing have a future?
- Key Question 1: Research behaviour: will researchers still communicate and be evaluated by journal publication?
- Key Question 2: Technology: will tools develop that make the current journal obsolete?
- Key Question 3: Business models: will there be any viable business models to sustain publishing operations with net returns?
- Key Question 4: Political Zeitgeist: will public (political) attitudes regarding the Internet make publishing impossible?
- Chapter 18: External forces and their impacts on academic and professional publishing
Chapter 19: Career development in academic and professional publishing
- Entry routes
- Subject expertise and skills
- The value of a publishing qualification
- Internal and external training courses for publishing staff: learning on the job
- Occupational standards
- Career development in post
- Current and future skills
- Chapter 20: Epilogue: trust in academic and professional publishing
- Title: Academic and Professional Publishing
- Release date: September 2012
- Publisher(s): Chandos Publishing
- ISBN: 9781780633091
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