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B2B Social Selling Strategy
book

B2B Social Selling Strategy

by Julie Atherton
November 2022
Intermediate to advanced
280 pages
7h 5m
English
Kogan Page
Content preview from B2B Social Selling Strategy

This book is dedicated to my husband and sons who will always be my heroes. The last few years have been a huge struggle for many people as Covid stole loved ones, jobs, and savings, but I hope your family like mine has come out strong, close, and appreciative of what we have. Thank you, my Baker boys.

I also want to thank Mandy for once again coming to the rescue with her invaluable PR knowledge, and my lovely clients for all the great work we have done together. Finally, a huge thank you to the wonderful, talented, super-clever people who made the time to share their experience, wisdom, research, and case studies which you will find inside:

Anita Veszeli, Malin Liden, Steve Kemish, Richard Robinson, Kim Watts, Nathan Shilton, Raven Wheatley-Hawkins, ...

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Publisher Resources

ISBN: 9781398604605