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Before Page Design
book

Before Page Design

by John McWade
December 2003
Intermediate to advanced content levelIntermediate to advanced
208 pages
6h 32m
English
Peachpit Press
Content preview from Before Page Design

Stationery

The first step toward great stationery is to build a solid foundation.

How to lay out a stationery system

Good stationery is much more than just a logo on paper. In fact, very handsome stationery may have no logo at all. Beneath the surface is a “system” by which each piece relates to the others in an orderly way—when seen together, the letterhead, envelope and business card appear as family members; taken alone, each makes an intelligent statement.

A system approach will quickly bring order and style to your designs. It has other advantages, too: Its orderliness is easy to live with for a long time, and a system adapts readily to a wide range of uses. The basic package may later be expanded to include fax covers, invoices, memo sheets, ...

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Publisher Resources

ISBN: 020179537XPurchase book