Projects are often initiated to explore and implement solutions to problems, or to take advantage of opportunities. Effective projects need a definition of the problem they are setting out to solve, the solution they are trying to implement, or the opportunity they want to seize.
There are many ways to identify current problems and opportunities. Start by listening to suggestions, being alert to what is happening in the organisation, and being willing to change. It is often a vague idea that starts a project rolling. Sources of ideas include: