October 2014
Beginner to intermediate
182 pages
4h 10m
English
Content preview from Business Analytics Using SAS Enterprise Guide and SAS Enterprise MinerBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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About This Book
Purpose
This book serves as a tutorial for data analysts who are new to SAS Enterprise Guide and SAS Enterprise Miner. It provides valuable hands-on experience using powerful statistical software to complete the kinds of business analytics common to most industries. With clear, illustrated, step-by-step instructions, it will lead you through examples based on business case studies. You will formulate the business objective, manage the data, and perform analyses that you can use to optimize marketing, risk, and customer relationship management, as well as business processes and human resources.
Prerequisites
If you are a savvy business person with a desire to understand what drives your business, then this book can help you get ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.