October 2014
Beginner to intermediate
182 pages
4h 10m
English
Content preview from Business Analytics Using SAS Enterprise Guide and SAS Enterprise MinerBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Chapter 8: Tree Analysis Using SAS Enterprise Miner
Alternate Uses for Tree Analysis
Introduction
In several earlier chapters, we focused on understanding the customers at DMR Publishing. Understanding your customers is always a good first step in any comprehensive analysis. In this chapter, you will learn how to discover and measure patterns to predict future behavior from a combination of past behaviors and characteristics. The main technique you will use in this process is tree analysis. One of the benefits ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.