Creating Breakthrough Products: Innovation from Product Planning to Program Approval

Epilogue

Future Trends

The need for value will continue to increase in importance as consumers have come to expect products that are well positioned in the Upper Right.

The ongoing changes in the SET Factors continue to produce an endless array of new product and service opportunities. In our own analysis of the SET Factors, we are looking at a number of emerging areas for new product development consulting and research opportunities. Carnegie Mellon University is considered one of the foremost research universities in the world. We have leveraged the advantage of being in this context to identify, understand, and develop these opportunities, some of which we highlight below.

First a general comment on the Economic Factor: If the current economic ...