October 2001
Intermediate to advanced
336 pages
9h 45m
English
book
Creating Breakthrough Products: Innovation from Product Planning to Program Approval
by Jonathan M. Cagan, Craig M. Vogel
Content preview from Creating Breakthrough Products: Innovation from Product Planning to Program Approval
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Epilogue
Future Trends
The need for value will continue to increase in importance as consumers have come to expect products that are well positioned in the Upper Right.
The ongoing changes in the SET Factors continue to produce an endless array of new product and service opportunities. In our own analysis of the SET Factors, we are looking at a number of emerging areas for new product development consulting and research opportunities. Carnegie Mellon University is considered one of the foremost research universities in the world. We have leveraged the advantage of being in this context to identify, understand, and develop these opportunities, some of which we highlight below.
First a general comment on the Economic Factor: If the current economic ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.