October 2001
Intermediate to advanced
336 pages
9h 45m
English
book
Creating Breakthrough Products: Innovation from Product Planning to Program Approval
by Jonathan M. Cagan, Craig M. Vogel
Content preview from Creating Breakthrough Products: Innovation from Product Planning to Program Approval
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Index
Page numbers in italics refer to illustrations.
A
Aaker, D. A., 86
aesthetics, 64
aging, 289
AM General, 268
AMC Pacer, 11, 257
anthropometric chart, 198
anthropometrics, 197–201, 199, 200, 201
Appelbaum, Hylton, 252
Apple Computer, 101–2, 135
Apple G4, 59
Apple iMac, 12
case study, 248–51
design of, 249
identity building, 92
product strategy, 85–86, 99
value of, 59
VOs, 101–2
Apple Newton, 11
AT&T Dreyfuss phone, 40, 200, 201
Audi A6, 271–72
Audi TT, 256
auto industry, 12, 254–86
complexity of, 161, 257–60
design process, 257–60, 290
door systems, 263
future trends, 290
mergers, 260
PDM, 261
positioning, 266–68
process of, 260–65
product differentiation, 266–68
rear wiper systems, 263–65, 264, 265
retro craze, 268–83
SET Factors, 255–56 ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.