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Customer Experience Excellence
book

Customer Experience Excellence

by Tim Knight, David Conway
August 2021
Intermediate to advanced
272 pages
7h 25m
English
Kogan Page
Content preview from Customer Experience Excellence

Index

Page numbers in italic indicate figures or tables.

Acosta, G 105

Aghina, W 95

airlines 98, 99, 102–04, 112, 200, 204, 241

Air New Zealand 99, 182 see also case studies

British Airways (BA) 196

‘Know Me’ programme 154

Delta 62 see also case studies

Emirates 58, 99

KLM 173

SAS (Scandinavian) 61

Southwest 17, 62, 63, 206

Singapore (SIA) 57, 62, 63, 102–03, 133, 199, 208

Virgin America 196

Virgin Atlantic 196, 199–200

Amazon 140, 205

and customer journey analytics 211

mantra 147

Marketplace 207

Anderson, R (CEO, Interface) 16

Apple 207, 234 see also case studies

approach to simplicity 150

Store 58–59, 135, 140, 193, 206

applying the Six Pillars to the organization 166–91

aligning the employee experience with the customer experience 177, ...

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Publisher Resources

ISBN: 9781398601048