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Design: A Business Case
book

Design: A Business Case

by Brigitte Borja de Mozota, Steinar Valade-Amland
August 2020
Beginner
194 pages
4h 45m
English
Business Expert Press
Content preview from Design: A Business Case

PART 7

It seems like service design has the potential to play a bridging role between design and business, or, quite possibly, be the bridge between the two.

Service Design: A Bridge to Cross

As referred to at the very beginning of this book, over the last two decades, service design has conquered a significant role where design is being discussedin part as the economy at large has become increasingly dependent on services, as opposed to tangible products, and in part as the nature of transactions has shifted from taking place primarily in physical environments to depending almost entirely on digital interactions. Service designas all other design disciplineshas been subjected to a variety of definitions and narratives, most of them ...

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Publisher Resources

ISBN: 9781952538278