
xix
Preface
Economic evaluation is a rmly established discipline in the eld of health
research and policymaking. It has also become an increasingly essential
component of clinical trial design to show that new treatments (healthcare
technologies) offer value to the payers in various healthcare systems.
Several books already exist which address theoretical or practical aspects
of cost-effectiveness analysis. What makes this book different from others
is its insight into how health economic evaluation is applied in a clinical
trial context in both academic and pharmaceutical/commercial settings.
This book is not just about performing cost-effec ...