June 2012
Intermediate to advanced
256 pages
6h 51m
English
Content preview from Design for EmotionBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Chapter 4
Where Do We Design for Emotion?
In Chapter 3, we talked about the importance of balancing users’ emotional states to command attention and create the circumstances necessary for flow; the experience of being totally immersed in an activity. Flow can occur when people have clear goals and face challenges they know they can handle with their existing skills. When we face these challenges in an environment with reduced distraction and immediate feedback, highly immersive experiences can result (Csikszentmihalyi, 1990). Flow experiences stimulate us to give our best performance while providing us with an enjoyable and rewarding experience. The flow experiences that occur when we interact with products to face challenges can be the foundation ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.